AU Small Finance Bank, India’s largest Small Finance Bank, announced the launch of a first-of-its-kind platform in the credit card industry –
The largest small finance bank in India, AU Small Finance Bank, just introduced the SwipeUp platform, a first-of-its-kind platform for the credit card business. Through this platform, AU Bank will give other bank credit card holders the option to switch to an AU credit card. The bank has made a portal available for consumers to quickly and easily compare their current credit cards. After that, users can quickly and digitally update the Card’s credit limit, cashback, and reward points to reflect their current lifestyle within minutes.
More About This Platform:
The credit cards issued through the SwipeUp platform are distinct from the credit cards that AU Small Finance Bank already offers. While the new line of cards offers clients a high value proposition, the plastic used in the cards is biodegradable, which is another step in the right direction for the environment.
Significance of This Platform:
Customers with credit cards from other banks who would benefit from an enhanced credit card that matched their existing lifestyle are the main focus of the SwipeUp platform. Holders of credit cards from other banks can quickly and easily verify whether they qualify for an improved range of AU Credit Cards by entering the details of their current cards. These cards will be an improvement over their current credit cards in terms of credit limit, cashback, reward points, no membership fees, and several other benefits.
Important takeaways for all competitive exams:
AU small finance bank Headquarters: Jaipur, Rajasthan;
AU small finance bank MD & CEO: Sanjay Agarwal;
AU small finance bank Chairman: Raj Vikash Verma.
